Our Story

We're Building the Ad Tech Infrastructure
the Industry Deserves

Born from frustration with opacity, hidden fees, and fragmented infrastructure, Adbite exists to give every publisher and advertiser direct, transparent access to the programmatic market.

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2021
Founded
14
Founding Team
150+
Global Staff
40+
Countries Served
Our Mission

Transparent by Design. Performant by Default.

The programmatic industry has long tolerated complexity as cover for opacity. We built Adbite to change that, from the infrastructure up.

◑
Transparency
Zero hidden fees. Full bid-stream visibility for every seat on our exchange. Publishers see every bid on every impression, every time, no black boxes, no unexplained revenue gaps.
⚡
Performance
AI-driven optimization running sub-47ms auctions at scale. Our proprietary bidding engine processes over 3 million bid requests per second with 99.99% uptime SLA across all global regions.
🛡
Trust
GDPR, CCPA, and SOC 2 Type II certified. IAS and DoubleVerify brand-safety integrations built in. We treat compliance as a foundation, not a feature, because trust is the only currency that matters.
What We Stand For

Our Values

Four principles that guide every product decision, every partnership, and every line of code we ship.

01, Publisher First
Publishers are the foundation of the open web. Every architectural decision we make starts with the question: does this improve publisher yield and control? Our SSP was built by people who spent years on the supply side, and it shows in every feature we ship.
02, Radical Transparency
We publish our take rates. We show every fee. We document every auction mechanic in our public API docs. In an industry where opacity has historically been a business model, we treat full disclosure as a competitive advantage, not a liability.
03, Technical Excellence
Ad tech at scale is one of the hardest engineering problems in the world. We run globally distributed systems processing billions of real-time auctions with sub-50ms SLAs. Our engineering bar is exceptionally high, and we invest accordingly in the people who meet it.
04, Global Reach
Demand and supply don't respect geography. Our exchange connects buyers and sellers across 40+ countries with regionally distributed infrastructure in North America, EMEA, and APAC. We speak the language of every market we serve, including its regulatory requirements.
Our Expertise

Built by Industry Veterans

Our founding team brings decades of combined experience building the RTB infrastructure that powers the modern web.

Exchange Architecture & RTB Engineering
The engineering leadership behind Adbite comes from top-5 DSPs and SSPs, with direct experience scaling bidding infrastructure from 200M to 4B daily auctions. Our team holds patents in real-time distributed auction systems and purpose-built the sub-47ms global auction stack that powers Adbite today.
OpenRTB Infrastructure & AI Optimization
Our technology team previously architected OpenRTB integration layers handling over 1.5 trillion bid requests annually. At Adbite, that expertise drives the AI bid optimization engine powering dynamic floor pricing across more than 2,400 publisher domains and the supply-side analytics suite publishers use to maximize yield.
Demand Partnerships & Global Go-To-Market
The commercial team brings over a decade of buy-side experience, including senior programmatic partnership roles managing $400M+ in annual spend across display, video, and CTV. That perspective shaped how Adbite approaches demand curation, growing from zero to 800+ active DSP seats across 18 countries.

Join our mission. We're hiring.

We're growing fast and looking for exceptional people who want to build the ad tech stack the industry deserves.

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