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Tech Insights and Tools
Explore our comprehensive resources to stay ahead in the digital advertising world and make the most of Adbite’s solutions.
Your Gateway to Ad Tech Insights and Tools
Explore our comprehensive resources to stay ahead in the digital advertising world and make the most of Adbite’s solutions.
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Insights and Trends in Digital Advertising
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Stay updated with our latest blog posts covering industry trends, best practices, and tips for optimizing your advertising strategy. Our expert contributors provide in-depth analysis and actionable insights.
Case study 2
Problem statement- An arts and entertainment publisher was in search...
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Problem statement- One of the leading publishers who operates in...
Read MoreAdvertising Technology Simplified – Understanding Programmatic Ecosystem with Adbite
Introduction: Erra is an Irish entrepreneur who has come up...
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Gain valuable knowledge and skills by participating in our webinars. Led by industry experts, our webinars cover a range of topics from ad tech innovations to optimization strategies.
Driving ROI with Advanced Targeting for an E-Commerce Brand.
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FAQs
Frequently Asked Questions
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Find answers to common questions about Adbite’s platform, solutions, and services. Whether you’re new to Adbite or a long-time user, our FAQ section provides quick and helpful information.
Who are we?
Adbite is a global AdTech company that provides programmatic advertising and monetization solutions across all devices and formats, connecting advertisers and publishers through advanced CPM-based strategies.
When was Adbite founded?
Adbite was established in 2019 and has since grown into a key player in the AdTech ecosystem.
What industries does Adbite serve?
Adbite serves a wide range of industries, including entertainment, retail, technology, finance, and more, catering to publishers , advertisers , agencies globally.
What ad formats does Adbite support?
Adbite specialises in Video, CTV, Display, Audio, and Native ads.
What type of campaigns does Adbite offer?
Adbite serves a wide range of industries, including entertainment, gaming, retail, technology, finance, and more, catering to publishers , advertisers , agencies globally.
How does Adbite ensure brand safety?
Adbite employs robust fraud detection tools like Pixalate, Human and collaborates with trusted data partners to maintain a brand-safe environment for advertisers.
Can Adbite deliver personalised ads?
Yes, leveraging advanced machine learning ,data analytics, and OpenRTB expertise, Adbite provides contextually relevant and personalised ads that enhance user engagement.
How does Adbite help publishers increase revenue?
Adbite prioritises higher fill rates and eCPM through premium demand partners and efficient programmatic solutions.
What integration types are available for publishers?
Publishers can integrate with Adbite using OpenRTB, VAST, or JS Tags for seamless adoption.
Does Adbite offer real-time reporting for publishers?
Yes, Adbite provides detailed real-time analytics to help publishers track performance and optimise monetization strategies.
What is OpenRTB, and how does Adbite use it?
OpenRTB is a protocol for real-time bidding in programmatic advertising. Adbite uses it to facilitate transparent and efficient bidding processes.
Where is Adbite's data centre located?
Adbite’s data centre is strategically located in the US-East, US-West, EU, APAC region, allowing it to handle global traffic efficiently.
How quickly can publishers integrate with Adbite?
With seamless integration options like JS tags, End Points based oRTB, VAST integration publishers can start monetizing within minutes.
What tools does Adbite provide for campaign optimization?
Adbite uses data-driven analytics, traffic segmentation, and performance monitoring to optimise campaigns dynamically. One can whitelist, blacklist creatives, geographies, sources and customise their campaign strategy.
What is Adbite's global traffic coverage?
Adbite provides access to mainstream traffic on WAP and Desktop platforms across the globe. Serving billions impressions per day.
Does Adbite support regional or localised campaigns?
Yes, Adbite’s targeting capabilities allow for both global and localised campaigns based on user demographics and interests.
What type of support does Adbite offer?
Adbite provides 24/7 account management by experienced professionals to ensure smooth operations and quick issue resolution. A dedicated Account Manager is assigned to each account, ensuring personalised support and smooth communication.
Can Adbite handle both self-serve and managed services?
Yes, Adbite offers flexible account management options tailored to the client’s needs.
Is Adbite compliant with industry standards?
Yes, Adbite adheres to OpenRTB protocols and ensures compliance with industry standards, including the Interactive Advertising Bureau (IAB) guidelines and data protection regulations such as GDPR. This commitment underscores our dedication to maintaining transparency, fostering trust, and delivering quality in every aspect of our programmatic operations.
How does Adbite address ad fraud?
Adbite employs advanced fraud detection mechanisms to ensure all traffic is legitimate and of the highest quality. We follow strict anti-fraud protocols that actively block invalid or non-human traffic, including MFA (Made for Ads) websites, ensuring only mainstream traffic is dealt with. This helps protect the integrity of ad placements and guarantees a brand-safe environment.
Additional Resources
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Access our library of whitepapers, eBooks, and guides to dive deeper into digital advertising strategies and Adbite’s capabilities. Our resources are designed to help you optimize your ad performance and stay ahead of the curve.